58 Years of Signs in Napa
Napa Sign Shop is locally owned by Denise Hermann-Cocke. She, along with her husband Tom and a very artistic and talented staff, work together on projects across the valley.
Tom Cocke
Brandyn Duncan
A guy who works here.
Craig Rode
Craig is a veteran sign painter with over 40 years of experience in the trade. He began his career when hand lettering was the standard, learning the craft under the guidance of Rod Kirkland at Napa Sign Shop.  After a brief stint there in the early 1980s, and a brief period in Santa Rosa, Craig returned to Napa, owning and operating Sign Dimensions successfully for 37 years. In 2020, he returned to Napa Sign Shop, where he continues to practice and preserve the art of traditional sign painting along with keeping up with the current technology of sign making. His specialties include hand lettering, gold leaf on both glass and surface, and custom sign and logo design.
If you need a sign—whether it's old-school craftsmanship or a fresh new look—Craig can help with all your signage needs.
Mike Thompson
Another guy who works here.
Izzy
I am the quintessential shop dog.
Willow
I will most likely bark at you when you come in!
Shop History
Rod Kirkland opened the doors to Napa Sign Shop on April 1, 1967. Being one of the few sign painters in the area, Rod has created hundreds of signs up and down the Napa Valley. Rod's skill and devotion produced some of the valley's most beautiful sign work. Over his 30+ years working and owning Napa Sign Shop, Rod became a mentor to Denise, who went into a partnership with him in 1996.
After being partners for about 6 years, Rod decided to retire, leaving Denise to become the current owner of Napa Sign Shop. With the technology and industry constantly changing, Denise has been able to keep up with the change and continue to produce quality sign work for the Napa Valley, staying true to the great reputation that Rod built over the past 52 years.
